Target News

Target Components Wins SteadFast Collaboration Award by DeepCool

Target Components has been awarded the Steadman Collaboration Award by DeepCool, recognising the strength of their partnership and the exceptional growth achieved across the DeepCool brand in the UK market.

The award celebrates collaboration, trust, and long-term brand development rather than sales performance alone, highlighting Target Components’ strategic approach to building DeepCool as a leading cooling and PC hardware brand across the region.

Target has been a UK partner for DeepCool since August 2021, working closely with the brand to drive awareness, market presence, and sustainable growth. Over the last 12 months, the DeepCool brand has delivered approximately 70% year-on-year growth in the UK, marking a significant milestone for both organisations.

This growth has been driven by strong alignment between the two businesses, including carefully considered product positioning, coordinated marketing activity, and consistent execution across multiple channels.

The outlook for the DeepCool brand in the UK remains strong. With continued momentum, further growth expected, and new product launches planned, Target and DeepCool are well positioned to build on their recent success.

Both organisations remain committed to deepening their partnership, expanding market reach, and delivering innovative cooling and PC hardware solutions to customers across the UK.