Target News

Target Components Headline Sponsors TechMAX 2026

We’re delighted to announce Target Components as headline sponsor of TechMax 2026. After headline sponsoring last year’s event, the distributor is keen to show its support for the channel again in 2026.

Target has been a mainstay of the IT channel for over 25 years, primarily supporting independent resellers and local computer shops around the UK with distribution pricing for global brands, and a range of business services designed to help resellers of all sizes sell more, to more people.

Target is also employee-owned, meaning every single member of staff has a stake in the success of the business. Their commitment to it’s national customer base or retailers, etailers, consultants, system builders, network specialists and value-add resellers has only grown since, with broader product ranges, OEM system-build services and custom PC builds on behalf of its customers.

This year Target will be exhibiting and partnering with a range of brands from its growing portfolio – some have exhibited at TechMAX before but attendees can also expect to see some new ones exhibiting for the first time this year. These will be announced in the run-up to TechMAX in July.

The Target Team will also be on-hand throughout the day to talk with attendees, demonstrate products and discuss how they can help resellers grow their businesses, even in the current, chaotic landscape.

Commenting on the announcement, Target’s Marketing and Communications Manager, Scott Frankling, said “TechMAX has improved every year, with more visitors, brands and reasons-to-attend each time. Phil and Jenni’s commitment and tireless planning to delivering a fantastic event is exemplary of how passionate and supportive the whole channel is. Every year we speak to resellers, vendors and the press who attend, always impressed with the buzz of the day and we’re absolutely delighted to be a central part of it.”